We manage high-ROAS Meta Ads campaigns for Indian brands — Facebook, Instagram, Reels, and Advantage+. Every rupee tracked, every audience tested, every campaign engineered to turn cold traffic into loyal customers.
Running Meta Ads without the right setup is like pouring water into a leaking bucket. Here's what's probably going wrong with your campaigns right now.
Spending ₹1L/month but Meta doesn't know which ads are generating sales. Without proper Pixel + CAPI setup, you're optimising blind — and Meta's algorithm is too.
The same static image ad running for months. Meta rewards fresh, scroll-stopping creatives with lower CPMs. Stale ads cost more and convert less.
Stacking interests that overlap, no exclusions, no lookalikes built from real customer data. You're showing ads to people who will never buy from you.
Sending paid traffic to your homepage instead of a dedicated landing page. Every ₹ you spend on traffic is wasted if the page doesn't convert.
The right campaign type for the right objective — we choose the format mix that makes sense for your business, not what's easiest to manage.
Meta's AI-powered shopping campaign — when set up correctly with quality product feeds and conversion data, it consistently delivers the highest ROAS for e-commerce brands in India.
Instant Forms that collect leads without leaving Facebook or Instagram — no landing page needed. Lower friction, lower CPL. Used for real estate, education, finance, and local services.
Short-form video ads on Instagram Reels and Facebook — the highest organic-feeling format with the lowest CPMs. We write scripts, brief creators, and test multiple variations.
Show ads to people who visited your website, watched your videos, or engaged with your page. Warm audiences convert at 3–5x lower CPL than cold — and most brands aren't using this.
Drive traffic to your landing pages or website and let Meta's algorithm find the people most likely to purchase or enquire — optimised for your specific conversion event.
Build brand recognition across Maharashtra, Delhi, Bangalore or all-India at scale — getting your brand in front of thousands of targeted potential customers at the lowest possible CPM.
Every Meta Ads account we manage gets the full treatment — pixel, creative, copy, targeting, and weekly optimisation.
A structured onboarding that gets your campaigns live fast and profitable fast — no wasted budget during setup.
We audit your existing ad account, identify wasted spend, broken tracking, and weak creatives — then build a campaign strategy aligned with your revenue goals.
We set up Meta Pixel, Conversions API, and all conversion events before spending a rupee on ads. Accurate data in → better optimisation → higher ROAS out.
We produce ad creatives, write copy, set up campaigns with proper audience structure, and launch — monitoring daily for the first two weeks.
We analyse early data, pause underperforming creatives and audiences, scale winners, test new variations, and refine bidding strategies — every week.
Once we've found profitable campaigns, we scale budgets methodically — 20% per week — to maintain ROAS while growing reach with Lookalike audiences.
Weekly optimisations, bi-weekly reports, and monthly strategy calls. You always know exactly what your Meta Ads budget is generating — revenue, not vanity metrics.
A D2C fashion brand with a 1.4x ROAS running broad targeting with no proper Pixel. We rebuilt the account — Advantage+ Shopping, proper CAPI setup, fresh Reels creatives — and 4.8x ROAS in 90 days.
A real estate developer spending ₹3L/month with ₹1,200 CPL using interest targeting only. We rebuilt with Lead Gen Ads + custom audiences + landing page optimisation. CPL hit ₹190 in 45 days.
An online learning platform with ₹50K/month budget and no tracking. We installed CAPI, built video ad creatives, set up proper retargeting funnels — enrolments went up 5x with the same spend.
"India Pinnacle completely transformed our Facebook Ads. We went from a 1.4x ROAS to 4.8x in 3 months. The creative work is outstanding — our Reels ads look better than content from agencies 10x our size."
"Our CPL was ₹1,200 and we thought that was normal. India Pinnacle got it to ₹190 in 45 days. We're now getting 450+ leads per month at a fraction of what we were paying before. Incredible team."
"The CAPI setup alone was worth it. Before India Pinnacle, Meta had no idea what was converting — now it does, and our algorithm performance has improved massively. 5x enrolments with the same budget."
Monthly management fee only — your entire ad budget goes to Meta. We don't earn more when you spend more.
Free account audit included
Free audit + competitor creative analysis
Custom proposal within 48 hours
No — flat monthly management fee only. Every rupee of your budget goes directly to Meta. We don't benefit from you spending more, which means our only incentive is getting you the best ROAS possible.
CAPI (Conversions API) is a server-side tracking method that sends conversion data directly from your server to Meta — bypassing iOS privacy restrictions and ad blockers. Without it, Meta misses 30–40% of your conversions, which means it optimises poorly and your ROAS suffers. We set up CAPI on every account we manage.
We recommend a minimum of ₹30,000/month in ad spend to generate enough data for meaningful optimisation. Below this, the algorithm's learning phase takes too long and results are inconsistent. For e-commerce with Advantage+ Shopping, ₹75,000+/month gives much faster results.
Yes — creative production is included in our Scale and Dominate packages. We design static ads, carousels, and video scripts. For Reels-style UGC video, we work with your team's footage or brief creators. Creative is one of the biggest ROAS levers in Meta Ads, so we treat it as a core part of our service — not an afterthought.
You do — always. We work inside your Business Manager and ad account. All campaigns, audiences, pixels, and data belong to you. If you ever leave, you keep everything we've built.
Book a free 30-minute Meta Ads audit. We'll review your account, identify wasted spend and broken tracking, and show you exactly what it would take to 2x your ROAS — no obligation.
Our Meta Ads team will review your account and reach out within 24 hours with your free audit and ROAS improvement plan.
Takes 60 seconds. We respond within 24 hours.